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Shandong Pet Products Industry Pursues Dual-Track Strategy to Break New Ground

Source：Haibao News 01-22-2026 12:16:25

A stable and well-coordinated relationship has long been established between Shandong’s manufacturing sector and the global pet products market: factories are responsible for design and production, while trading companies manage distribution channels, warehousing, pricing, and after-sales service. Relying on products such as toys, cages, apparel, cat litter, dog beds, and strollers, Shandong manufacturers have deeply embedded themselves in every aspect of pets’ daily use, living, and mobility around the world. In the next round of competition, Shandong enterprises will not only function as the “world’s factory,” but also aim to become trusted brands for consumers at home and abroad, fostering the growth of more local brands.