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Release of Typical Cases of Cultural Tourism and Healthcare Integrated Development in Shandong

Source：Haibao News 11-24-2025 09:00:00

Recently, the 2025 Shandong Provincial Supply-Demand Matchmaking Event for Cultural Tourism and Healthcare was held in Rizhao. The event aimed to build a platform for precise matchmaking and in-depth cooperation among cultural tourism and healthcare enterprises, thereby jointly exploring new paths and models for the development of the cultural tourism and healthcare industries.

At the event, eight typical cases of the integrated development of cultural tourism and healthcare in Shandong Province for 2025 were released, including "The Path of Hongjitang's Living Inheritance of Intangible Cultural Heritage in Building a Community for Cultural Tourism and Healthcare" and "The Bashan Practice of Empowering the Integrated Development of Cultural Tourism and Healthcare via the Integration of Medical and Elderly Care." These cases showcased the high-quality development achievements of Shandong's cultural tourism and healthcare industries.

Subsequently, Shandong will continue to strengthen policy guidance and resource integration for the cultural tourism and healthcare industries, focus on building a full-industrial-chain ecosystem, and innovate the integration of business formats and scenario experiences based on the specific needs for wellness tourism among different age groups to facilitate the high-quality development of the cultural tourism and healthcare industries.